SendGrid Automation, Campaigns & Approvals
Run SendGrid on autopilot. Keep the veto.
364 actions
A campaign sends, a sender identity gets deleted, and a block list grows before you ever open your inbox. Rills proposes each SendGrid action; you approve before anything goes out.
Interactive. No signup. 14 days free · approvals always free.
Most automation fires first, asks later. Rills shows you the change before it ships.
Every consequential communication action from SendGrid arrives on your phone first. Approve in seconds. Decline without explaining yourself. Workflows wait, paused at zero cost, until you decide.
Queue 3
Send this campaign to 1,840 recipients on the promo list?
Sender: noreply@yourdomain.com · last sent 6d ago
3 addresses flagged in spam reports this week
Same segment used in last month's batch
Free to wait. Free to think.
Approvals and logic don't cost a credit. Pause a workflow for three hours or three weeks. The price is the same: zero. You only pay when something real happens: an AI call, an outbound action.
Approve from your phone in five seconds.
Swipe right when you're sure. Decline when you're not. Between meetings, mid-coffee, on the train. No dashboard to babysit, no inbox triage, and no surprise send you find out about after it's already out the door.
Routine cases graduate themselves.
Every approval feeds a confidence score for that exact workflow shape. The obvious cases (the ones you've green-lit fifty times) start running on their own. The judgment calls still come to you.
About SendGrid automation
Campaigns go out, sender identities disappear, and block lists change while you're looking the other way. By the time you notice, the damage is already in your deliverability report.
When SendGrid runs unsupervised
Every automated write to your account is a decision that can hurt your sending reputation or your list hygiene before you get a chance to review it.
- Send a campaign fires to your full list before you catch the wrong subject line or the outdated segment.
- Delete a sender identity removes a verified sender your other sequences depend on, with no confirmation prompt.
- Add a single recipient to a list puts contacts into campaigns they didn't belong in, triggering spam reports you can't take back.
- Delete a specific block clears suppression records that were there for a reason, reopening addresses that should stay quiet.
- Delete a specific spam report wipes evidence your deliverability team needed to diagnose a reputation dip.
What Rills does inside SendGrid
Rills sits between the trigger and the action so that operations like send a campaign, delete a recipient, or delete a sender identity get proposed to you first. You see exactly what is about to change and why before any write hits your account.
The campaign still goes out; you just see the recipient count and the sender before it does.
Why SendGrid has no triggers and how Rills fills the gap
SendGrid's communication operations are write-heavy but fire no native events into an automation layer, which means nothing starts a workflow on its own. Rills compensates by wiring upstream signals and scheduled checks to your SendGrid actions.
- Scheduled list audits can surface stale recipients for review before a delete a recipient batch runs.
- A daily scan of your ip pools can flag overcrowded pools and queue an assign a batch of subusers to an ip proposal for your approval.
- An upstream form fill or CRM tag can trigger an add a single recipient to a list proposal so you approve SendGrid list changes in context.
- A nightly check can catch orphaned sender identities and propose a delete a sender identity cleanup before it conflicts with an active sequence.
What Rills can do in SendGrid
6 of 364 actions across reads, writes, and updates.
- 01
Create a campaign
Set up a new email campaign by defining the subject, sender details, and content, then assign it to your audience list or segment for distribution. This lets you organize and manage bulk email communications before sending or scheduling them out.
- 02
Send a campaign
Instantly deliver a prepared marketing campaign to your configured audience lists or segments. This sends your campaign immediately to all recipients and cannot be reversed once executed.
- 03
Add or update a contact
Add new contacts to your SendGrid email list or update existing contact information like preferences and custom fields. This helps you keep your subscriber database current for targeted email campaigns.
- 04
Create a list
Create a new contact list in SendGrid to organize and segment your email contacts for targeted marketing campaigns.
- 05
Import contacts
Initiates a bulk upload of contacts to your SendGrid account by providing an upload URL and headers for your CSV file, supporting up to 1 million contacts in a single import. Existing contacts are automatically updated while new ones are created, enabling you to quickly synchronize your customer database.
- 06
Retrieve all lists
Fetch all your contact lists from SendGrid to see what audience segments you've created and how many contacts are in each list. This helps you organize and manage your email marketing campaigns effectively.
Common questions about SendGrid automation
How do I automate SendGrid campaign sending without it going out unsupervised?
Rills lets AI queue up the campaign send and wait for your call before anything goes out. You review the proposed action, approve it from your phone, and only then does it ship. Nothing reaches your list until you say so.
Can I get mobile approvals before Rills sends a SendGrid campaign?
Yes. Every proposed SendGrid action lands in a mobile approval queue. You swipe to approve or reject from your phone before the action runs. No dashboard required, no babysitting a screen. The email sends only after you approve it.
How do I automate adding recipients to a SendGrid list without making bulk mistakes?
Rills proposes the recipient add, shows you exactly who is being added and to which list, and waits. You approve from your phone before the record writes. If something looks off, you reject it on the spot. Bulk mistakes happen when AI acts without a checkpoint.
Can Rills automate SendGrid IP pool and domain management tasks?
Yes. Rills can propose actions like creating an IP pool, adding an IP to an authenticated domain, or deleting a reverse DNS record. Each proposed change waits for your approval before it runs. Domain and deliverability changes are the ones you really do not want to undo.
How do I set up SendGrid automation that stops before deleting contacts or domains?
Rills treats destructive actions like deleting recipients, authenticated domains, or parse settings as proposals, not commands. The AI lines up the action, you see exactly what would be deleted, and you decide whether it ships. Nothing is removed until you approve it.
How is Rills different from Zapier for SendGrid automation?
Zapier fires SendGrid actions the moment conditions are met. Rills proposes the action and waits for your approval before anything runs. If you have ever had an automation send a campaign to the wrong segment or delete the wrong domain, you already know why a human checkpoint matters.
Why use Rills instead of Make for SendGrid workflows?
Make runs your SendGrid workflows automatically once you configure them. Rills adds an approval layer: the AI proposes each action, you approve or reject from your phone, and confidence scoring means routine tasks can graduate to autonomous over time. You keep the veto the whole way.
How much does Rills cost for SendGrid automation?
Approvals and workflow logic are free. You only pay when Rills executes a real action, like an AI call or an external API operation such as sending a campaign or modifying a recipient list. Reviewing and rejecting proposed SendGrid actions costs you nothing.