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Mixpanel

Reference

50 actions for Mixpanel workflows.

01. Operations

Act on Mixpanel from a workflow

Operations are the actions a workflow can take in Mixpanel, grouped by category. Each lists its method, parameters, and a template you can drop it into.

Other

50 operations

These operations provide access to miscellaneous Mixpanel features including service account management, user profile modifications, batch operations, and various analytics queries. Use these when you need to manage authentication credentials, update individual customer attributes, perform bulk profile deletions, or retrieve event data summaries outside of standard reporting workflows.

Action★ Featured

Execute JQL Query

MIXPANEL_JQL_QUERY

Run custom queries against your Mixpanel analytics data to extract specific metrics, segments, and insights that standard reports don't provide. This enables you to answer unique business questions by analyzing user behavior patterns directly.

4 input
Action★ Featured

Get Top Event Property Values

MIXPANEL_TOP_EVENT_PROPERTY_VALUES

Identifies the most frequently occurring values for a specific event property in your analytics data, helping you understand user behavior patterns and data distribution.

5 input
Action★ Featured

Query Profiles

MIXPANEL_QUERY_PROFILES

Search and retrieve user or group profile data from Mixpanel to analyze customer behavior, demographics, and engagement patterns. This helps you understand who your users are and how they interact with your product.

13 input
Action★ Featured

Query Retention Report

MIXPANEL_QUERY_RETENTION_REPORT

Analyze how many users who took an initial action continue to engage with your product over time, helping you understand if customers are sticking around. This shows retention patterns by day, week, or month so you can spot when users drop off.

14 input
Action★ Featured

Query Saved Funnel

MIXPANEL_QUERY_FUNNEL

Retrieve performance data for a specific funnel to analyze how users progress through key stages of your product or conversion process. Use this to identify bottlenecks and understand where customers drop off in their journey.

12 input
Action★ Featured

Query Segmentation Report

MIXPANEL_QUERY_SEGMENTATION

Analyze event data broken down by specific properties over time to understand how different customer segments are behaving. This helps you identify trends and patterns across your user base with flexible time granularity.

10 input
Action★ Featured

Set Profile Properties

MIXPANEL_PROFILE_SET

Update or create user profile information in Mixpanel, such as name, email, subscription status, or custom attributes. This helps you build a complete customer profile for better segmentation and personalization.

6 input
Action★ Featured

Update Multiple Profiles (Batch)

MIXPANEL_PROFILE_BATCH_UPDATE

Efficiently update properties for multiple user profiles at once in Mixpanel, enabling bulk operations like setting values, incrementing counters, or managing list properties across your user base.

1 input
Action

Add Unique Values to Profile List Property

MIXPANEL_ADD_UNIQUE_TO_PROFILE_LIST_PROPERTY

Add new items to a list property on a user's profile while automatically preventing duplicates, keeping your customer data clean and organized. This is useful when you want to track collections of items like skills, interests, or purchases without having to manage duplicate entries manually.

5 input
Action

Aggregate Event Counts (Deprecated)

MIXPANEL_AGGREGATE_EVENT_COUNTS

Analyzes event data across your product or service by calculating unique users, total occurrences, or average counts over custom time periods to identify trends and patterns. Use this to understand how user behavior is changing over days, weeks, or months.

9 input
Action

Append to Profile List Property

MIXPANEL_PROFILE_APPEND_TO_LIST_PROPERTY

Add items to a list of values stored on a user's profile in Mixpanel, creating the list if it doesn't already exist and allowing duplicate entries to be tracked.

2 input
Action

Batch Update Group Profiles

MIXPANEL_GROUP_BATCH_UPDATE

Update multiple group profiles at once in Mixpanel with property changes like setting values, adding to lists, or removing data. This is useful when you need to sync information about organizations, teams, or customer groups efficiently in a single request.

2 input
Action

Create Annotation Tag

MIXPANEL_CREATE_ANNOTATION_TAG

Create custom annotation tags in Mixpanel to organize and label important events, milestones, or campaigns across your analytics data for easier tracking and analysis.

2 input
Action

Create Identity

MIXPANEL_CREATE_IDENTITY

Link anonymous user activity to their identified profile in Mixpanel after they log in, so you can track the complete customer journey from first visit through registration and beyond.

5 input
Action

Create Identity Alias

MIXPANEL_IDENTITY_CREATE_ALIAS

Link two different user identifiers together in Mixpanel so you can track a single person's activity before and after they sign up or log in. This ensures all their actions are connected to one user profile.

3 input
Action

Create Service Account

MIXPANEL_CREATE_SERVICE_ACCOUNT

Generate API credentials for programmatic access to your Mixpanel data and analytics. This creates a dedicated service account that enables automated integrations and data pipelines without using personal credentials.

5 input
Action

Delete Group

MIXPANEL_DELETE_GROUP

Permanently removes a group profile from Mixpanel, clearing all associated group properties and data. Use this when you need to clean up outdated or test group records from your analytics.

4 input
Action

Delete Group Properties

MIXPANEL_GROUP_DELETE_PROPERTY

Permanently remove unwanted properties from a group profile in Mixpanel, such as outdated company information or deprecated data fields. This helps keep your group data clean and organized as your business evolves.

4 input
Action

Delete Multiple Profiles (Batch)

MIXPANEL_DELETE_PROFILE_BATCH

Permanently remove multiple user profiles from Mixpanel at once, helping you clean up test accounts, inactive users, or duplicate records from your analytics data.

1 input
Action

Delete Profile

MIXPANEL_DELETE_PROFILE

Permanently removes a user profile and all its associated properties from Mixpanel, helping you maintain a clean database and comply with data privacy requirements. This action cannot be reversed.

5 input
Action

Delete Profile Property

MIXPANEL_DELETE_PROFILE_PROPERTY

Permanently remove specific properties and their values from a user profile in Mixpanel, helping you maintain clean data and stay within profile limits.

7 input
Action

Delete Profile Property (Deprecated)

MIXPANEL_PROFILE_DELETE_PROPERTY

Permanently removes specific properties and their values from a user profile in Mixpanel, freeing up storage space when you need to clean up outdated or unnecessary user data.

7 input
Action

Get Aggregate Events

MIXPANEL_AGGREGATE_EVENTS

Retrieve aggregate counts of your user events over time with flexible aggregation options like totals, unique users, averages, or sums. Use this to understand trends in user behavior and measure key metrics that matter to your business.

11 input
Action

Get Aggregated Event Property Values

MIXPANEL_AGGREGATED_EVENT_PROPERTY_VALUES

Retrieve aggregated metrics like unique values, totals, or averages for a specific event property over your chosen time period to track user behavior trends and performance metrics.

12 input
Action

Get All Projects

MIXPANEL_GET_ALL_PROJECTS

Retrieve a complete list of all analytics projects in your Mixpanel account along with their configuration details. Use this to view and manage your analytics projects programmatically.

Action

Get Annotation Tags

MIXPANEL_GET_ANNOTATION_TAGS_ALT1

Retrieve all annotation tags from your Mixpanel project to organize and categorize your analytics events and milestones. This helps you quickly find and reference important markers in your data.

1 input
Action

Get Profile Event Activity

MIXPANEL_PROFILE_EVENT_ACTIVITY

Retrieve a detailed event activity feed for specific users to understand their interactions and behavior patterns within your product or service.

5 input
Action

Get Today's Top Events (Deprecated)

MIXPANEL_TODAYS_TOP_EVENTS

Retrieve your most frequently occurring events from today along with their counts and percentage change compared to yesterday, helping you quickly identify which user actions are most active on your platform.

4 input
Action

Get Top Event Names (Last 31 Days) (Deprecated)

MIXPANEL_QUERY_MONTHS_TOP_EVENT_NAMES

Retrieves the most frequently tracked events in your Mixpanel project over the past 31 days, helping you understand what user activities are generating the most data.

4 input
Action

Get Top Event Properties

MIXPANEL_TOP_EVENT_PROPERTIES

Identify the most frequently used properties and attributes associated with a specific event in your analytics data, helping you understand what customer information is being tracked.

4 input
Action

Get Top Events

MIXPANEL_TOP_EVENTS

Retrieve the most frequently occurring events from your analytics data over the past month to understand which user actions are driving the most activity on your platform or product.

4 input
Action

Increment Profile Numerical Property

MIXPANEL_PROFILE_NUMERICAL_ADD

Add or subtract values from numerical properties stored on user profiles, such as loyalty points, login counts, or account credits, helping you track and update user metrics in real-time.

7 input
Action

List Saved Cohorts

MIXPANEL_COHORTS_LIST

Retrieve all saved user cohorts from your Mixpanel project, including their names, IDs, sizes, and metadata to understand your segmented audiences.

2 input
Action

List Saved Cohorts (Deprecated)

MIXPANEL_LIST_SAVED_COHORTS

Retrieve all saved cohorts from your Mixpanel project to access cohort names, IDs, sizes, descriptions, and creation details in one view.

1 input
Action

List Saved Cohorts (Deprecated)

MIXPANEL_LIST_COHORTS

Retrieve a complete list of all saved cohorts in your Mixpanel project, including their names, IDs, sizes, and descriptions to help you manage and organize your user segments.

2 input
Action

List Saved Funnels

MIXPANEL_LIST_FUNNELS

Retrieve a list of all your saved funnels with their IDs and names to access and manage your conversion analysis workflows. This helps you quickly locate specific funnel configurations for reporting and optimization without manually searching through your analytics dashboard.

2 input
Action

List Service Accounts

MIXPANEL_LIST_SERVICE_ACCOUNTS

Retrieve all service accounts in your Mixpanel organization to monitor their status, usage, and expiration dates. Useful for managing API access and ensuring outdated credentials are identified.

1 input
Action

Numeric Bucket Segmentation Query

MIXPANEL_SEGMENTATION_NUMERIC_QUERY

Analyze how numeric properties like revenue, session duration, or customer counts are distributed across your user base by automatically grouping them into meaningful buckets for pattern recognition.

10 input
Action

Query Frequency Report

MIXPANEL_QUERY_FREQUENCY_REPORT

Analyzes how often users perform specific events over time, showing user counts at different frequency thresholds to help you understand engagement patterns and user behavior intensity.

10 input
Action

Query Numeric Average Report

MIXPANEL_QUERY_NUMERIC_AVERAGE

Calculates the average value of a metric across your events over a specified time period, helping you understand typical performance levels and trends. Use this to track average customer behavior metrics, revenue per transaction, or engagement rates across days or weeks.

8 input
Action

Query Numeric Sum Report

MIXPANEL_QUERY_NUMERIC_SUM

Calculates the total sum of a metric across your events over specific time periods, helping you understand cumulative performance trends. Use this to track aggregated values like total revenue, page views, or user actions by day or any custom time interval.

8 input
Action

Query Saved Insight

MIXPANEL_QUERY_INSIGHT

Retrieve analytics data from your Mixpanel Insights reports to access user behavior metrics and event tracking results. This allows you to programmatically pull key performance indicators and custom analytics without manual dashboard checks.

3 input
Action

Query Top Events

MIXPANEL_QUERY_TOP_EVENTS

Identifies your most frequently occurring events today and shows how their frequency has changed compared to yesterday, helping you quickly spot trending user behaviors. This gives you an at-a-glance view of what your users are doing most right now.

4 input
Action

Remove from Group List Property

MIXPANEL_REMOVE_FROM_GROUP_LIST_PROPERTY

Remove specific items from list-based properties stored on group profiles in Mixpanel, such as removing a feature from a company's active features list or deleting an email from a contact list.

1 input
Action

Remove from Profile List Property

MIXPANEL_REMOVE_FROM_LIST_PROPERTY

Remove specific items from list-type properties stored on user profiles in Mixpanel, such as deleting interests or tags when they're no longer relevant. This helps maintain accurate user data without affecting other profile information.

6 input
Action

Remove from Profile List Property

MIXPANEL_PROFILE_REMOVE_FROM_LIST_PROPERTY

Remove specific items from list-type properties stored on user profiles in Mixpanel, useful for cleaning up or updating user data without affecting other list items.

2 input
Action

Set Group Properties (Batch) (Deprecated)

MIXPANEL_GROUP_SET_PROPERTY

Update properties for multiple groups (like companies or teams) in Mixpanel with batch operations such as adding, removing, or deleting attributes. This lets you sync organizational data changes efficiently without making individual requests.

1 input
Action

Set Group Property Once

MIXPANEL_SET_GROUP_PROPERTY_ONCE

Set initial properties on a group profile in Mixpanel without overwriting existing data, perfect for establishing default values or tracking first-time group information.

4 input
Action

Set Profile Property Once

MIXPANEL_SET_PROFILE_PROPERTY_ONCE

Records immutable user profile properties that are set only once and never updated afterward, perfect for capturing initial information like signup source or first interaction date.

6 input
Action

Union to Group List Property

MIXPANEL_UPDATE_GROUP_LIST_PROPERTY

Add unique values to list properties on your group profiles in Mixpanel without creating duplicates, ensuring your customer or team data stays clean and accurate.

4 input
What now

Use Mixpanel in a workflow

Drop a trigger and an action into a template; approve from your phone; the workflow runs.