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Mailcoach Email List Automation & Approvals

Run Mailcoach on autopilot. Keep the veto.

56 actions

Your Mailcoach subscriber updates, tag changes, and imports run on autopilot and you find out after a campaign hits the wrong list. Rills proposes each action, you approve from your phone.

Try the approval demo

Interactive. No signup. 14 days free · approvals always free.

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02. The trust layer

Most automation fires first, asks later. Rills shows you the change before it ships.

Every consequential communication action from Mailcoach arrives on your phone first. Approve in seconds. Decline without explaining yourself. Workflows wait, paused at zero cost, until you decide.

Queue 3

MAILCOACH · LIST CLEANUP
90

Remove 14 subscribers with hard bounces from your list?

14 emails bounced in last campaign

Same domain as last month's blocklist

No opens in 6 months

SWIPE → APPROVE
Illustrative. Your real proposals match your data and your approval history.
  1. Free to wait. Free to think.

    Approvals and logic don't cost a credit. Pause a workflow for three hours or three weeks. The price is the same: zero. You only pay when something real happens: an AI call, an outbound action.

  2. Approve from your phone in five seconds.

    Swipe right when you're sure. Decline when you're not. Between meetings, mid-coffee, on the train. No dashboard to babysit, no inbox triage, and no surprise send you find out about after it's already out the door.

  3. Routine cases graduate themselves.

    Every approval feeds a confidence score for that exact workflow shape. The obvious cases (the ones you've green-lit fifty times) start running on their own. The judgment calls still come to you.

03. Overview

About Mailcoach automation

Your Mailcoach subscriber list is a living thing. Subscribers join, tags get reassigned, imports start and stall. The wrong change can send a campaign to the wrong segment before you notice. That's the stake Mailcoach automation carries every day.

When Mailcoach runs unsupervised

A stray action hits your list before you can catch it. The AI sees a pattern and moves fast, but you're the one who answers the complaints.

  • Subscribe To Email List: Adds a contact who opted out last month or duplicates an existing subscriber.
  • Delete Subscriber: Removes someone who was mistakenly flagged as a bounce.
  • Update Tag: Reassigns a tag based on an outdated rule and breaks your segment.
  • Start Subscriber Import: Kicks off a CSV upload with bad formatting, flooding your list with junk.
  • Resend Subscriber Confirmation: Pings a subscriber who already confirmed, annoying them into unsubscribing.

What Rills does inside Mailcoach

Rills watches your subscriber data and campaign metrics, then proposes actions like confirming new subscribers, updating email list settings, or rechecking a specific campaign. You decide what moves forward.

Subscriber actions still happen; you just see them first and choose which ones to approve.

Why Mailcoach has no triggers and how Rills fills the gap

Mailcoach doesn't fire events when subscribers change, so you can't react instantly to list drift. Rills bridges that gap by polling on a schedule or waiting for an upstream event from another tool.

  • Scheduled polling: Checks every 15 minutes for new subscribers or tag changes, then proposes batch updates.
  • Upstream trigger from payment failure: When Stripe or Paddle flags a failed charge, Rills can propose updating that subscriber's tag or removing them from a paid list.
  • Campaign delivery check: After a campaign sends, Rills polls for hard bounces and proposes suppressing those subscribers before the next send.
  • Import file validation: Before starting a subscriber import, Rills checks the file format against your template and flags issues.
04. Actions

What Rills can do in Mailcoach

6 of 56 actions across reads, writes, and updates.

  1. 01

    Add Mailcoach Campaign

    Creates a new email campaign in Mailcoach that you can send to your subscriber lists or specific segments right away or schedule for later.

  2. 02

    Get All Campaigns

    Retrieve a complete list of all your email campaigns with pagination and sorting options. Use this to view, organize, and analyze your marketing campaigns at a glance.

  3. 03

    Start Subscriber Import

    Activates a prepared subscriber import to process CSV data and add or update contacts in your email list. Use this after uploading and reviewing your subscriber data to begin the import process.

  4. 04

    Add Email List

    Create a new email list to organize and segment your subscribers for targeted campaigns. This helps you build separate mailing lists for different audience groups before sending communications.

  5. 05

    List Subscribers

    Retrieve all subscribers from your email list with optional filtering by email, search terms, or subscription status. Use this to access your complete subscriber data for analysis, outreach, or list management purposes.

  6. 06

    Subscribe To Email List

    Add or update subscribers on your email list and manage their information in one operation. This lets you grow your audience while keeping existing subscriber data current.

05. NEXT MOVE

Approve every Mailcoach change before it ships.

14 days free. No credit card. About 90 seconds to your first proposal.