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Bigmailer Automation, Approvals & Workflow

Run Bigmailer on autopilot. Keep the veto.

57 actions

Contacts get deleted, segments shift, and templates go out before you've seen what changed. Rills proposes every Bigmailer action so you decide before it ships.

Try the approval demo

Interactive. No signup. 14 days free · approvals always free.

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02. The trust layer

Most automation fires first, asks later. Rills shows you the change before it ships.

Every consequential communication action from Bigmailer arrives on your phone first. Approve in seconds. Decline without explaining yourself. Workflows wait, paused at zero cost, until you decide.

Queue 3

BIGMAILER · CONTACT CLEANUP
82

Delete 34 unengaged contacts from the cold segment?

34 contacts · no open or click in past 90 days

Segment: Cold Leads · last cleaned 47 days ago

Matches prior cleanup approved on Mar 3rd batch

SWIPE → APPROVE
Illustrative. Your real proposals match your data and your approval history.
  1. Free to wait. Free to think.

    Approvals and logic don't cost a credit. Pause a workflow for three hours or three weeks. The price is the same: zero. You only pay when something real happens: an AI call, an outbound action.

  2. Approve from your phone in five seconds.

    Swipe right when you're sure. Decline when you're not. Between meetings, mid-coffee, on the train. No dashboard to babysit, no inbox triage, and no surprise send you find out about after it's already out the door.

  3. Routine cases graduate themselves.

    Every approval feeds a confidence score for that exact workflow shape. The obvious cases (the ones you've green-lit fifty times) start running on their own. The judgment calls still come to you.

03. Overview

About Bigmailer automation

Email list changes are quiet until they aren't. A deleted contact, a segment that silently shed half its members, a template that went out with the wrong suppression list attached — by the time a subscriber notices, the damage is already sent.

When Bigmailer runs unsupervised

Bigmailer gives you real power over contacts, segments, and templates. That same power fires without a pause when automation runs on its own.

  • Delete Contact removes someone permanently with no confirmation step, so a mis-scoped rule wipes real subscribers.
  • Update Segment can quietly reassign hundreds of contacts, meaning your next send hits the wrong audience before you realize the filter changed.
  • Update Template pushes edits live, so a draft with placeholder copy or broken links goes out to every brand using that template.
  • Create Suppression List can lock out contacts who never asked to be suppressed, and List Suppression Lists gives no warning when a list grows in ways you didn't intend.
  • Delete List drops an entire contact list in one move, with no undo.

What Rills does inside Bigmailer

Rills sits between your workflow logic and Bigmailer's write operations. Before a Delete Contact call runs, before Update Contact pushes a field change, or before Update Template replaces the live version, Rills surfaces exactly what's about to happen and waits.

The segment still updates; you just see the scope before it locks in.

Why Bigmailer has no triggers and how Rills fills the gap

Bigmailer's operations are all actions, not events. Nothing inside the platform fires a signal when a contact goes stale or a segment crosses a threshold. Rills compensates by letting upstream sources and scheduled checks start the workflow instead.

  • Schedule a daily List Contacts pull to flag contacts that match a suppression or churn pattern, then hold for your approval before Update Contact or Delete Contact runs.
  • Connect a form tool or CRM as the upstream trigger; when a new record arrives, Rills proposes the matching Create Field or Update Contact action in Bigmailer and waits for your call.
  • Run a timed List Segments check after any campaign to catch segment drift; Rills queues an Update Segment proposal and holds it until you approve Bigmailer's list state.
  • Use List Templates on a schedule to surface templates that haven't been reviewed in a set window, so a stale Update Template never ships without a fresh set of eyes.
04. Actions

What Rills can do in Bigmailer

6 of 57 actions across reads, writes, and updates.

  1. 01

    Create Bulk Campaign

    Send marketing emails to multiple recipients at once with options to schedule delivery and control send rates. Perfect for reaching your audience with campaigns that can be customized and sent on your timeline.

  2. 02

    Create Contact

    Add new contacts to your BigMailer mailing lists with their email address and optional custom details like name, company, or subscription preferences.

  3. 03

    List Contacts

    Retrieve your email contacts from a specific brand in BigMailer, with optional filtering by mailing lists and support for large contact databases through pagination.

  4. 04

    Update Contact

    Modify existing contact information in BigMailer, including personal details, list subscriptions, and custom field values. Use this when you need to keep your subscriber database current or manage list preferences.

  5. 05

    Upsert Contact

    Create new contacts or update existing ones in your BigMailer brand with a single operation, automatically handling duplicates by email address. This ensures your contact database stays current without manual management or accidental duplicates.

  6. 06

    Create Segment

    Creates a targeted segment in BigMailer that groups contacts based on specific criteria like engagement history or custom field values, enabling you to send highly relevant campaigns to the right audience.

05. FAQ

Common questions about Bigmailer automation

How do I automate Bigmailer contact and segment updates without losing control?

Rills proposes the contact update, segment change, or suppression list action, then waits for your approval before anything touches your Bigmailer account. You keep the veto on every change that could affect who gets your emails and how they're grouped.

Can I get mobile approvals before Rills deletes a Bigmailer segment or list?

Yes. Every proposed deletion, whether it's a segment, a list, or a suppression list entry, lands in your mobile approval queue first. You review it from your phone and swipe to approve or reject. Nothing is deleted until you say so.

How do I automate Bigmailer suppression list creation for unsubscribes?

You set up the workflow logic in Rills, and when the trigger condition fires, Rills proposes creating the suppression list entry. You approve the action before it ships. That means no contact gets accidentally suppressed before you've confirmed it's the right call.

Can I automate Bigmailer custom field updates across contacts without errors?

Rills can propose field creation, updates, and contact record changes in Bigmailer, but none of them execute until you approve. If the AI gets the field mapping wrong, you catch it before it writes bad data across your contact list.

How is Rills different from Zapier for Bigmailer automation?

Zapier fires the action the moment a trigger hits. Rills proposes the action and waits for your approval before anything runs. For Bigmailer operations like deleting segments or updating suppression lists, that pause is exactly what keeps a bad rule from quietly wrecking your list hygiene.

Why use Rills instead of Make for Bigmailer workflows?

Make runs your scenario automatically once it's live. Rills puts a human checkpoint between the proposed action and the thing that actually ships. For a small team managing Bigmailer, that checkpoint means you approve list changes and contact updates instead of discovering the mistake in a support ticket later.

Does Rills support Bigmailer webhooks or event triggers?

Bigmailer does not currently emit events that trigger Rills workflows. Rills can still perform Bigmailer operations like updating segments, managing suppression lists, and modifying contact fields, but these are initiated by conditions you define in your workflow, not by incoming Bigmailer events.

How much does Rills cost for Bigmailer automation?

Approvals and all workflow logic are free. You only pay when Rills executes a real action, like an AI call or an external API operation inside Bigmailer. Reviewing a proposed segment deletion from your phone, deciding to reject it, and adjusting the rule costs you nothing.

06. NEXT MOVE

Approve every Bigmailer change before it ships.

14 days free. No credit card. About 90 seconds to your first proposal.